Felipe Castanhari is one of Brazil's leading educational YouTubers, creating long format videos with heavy use of animation to explain complex topics. When he and Netflix got together to take these videos to the next level, we were invited to create the bulk of the animation for the new series.
With near a full hour of animation for the first season, the challenge was to come up with a captivating, functional and yet cost-effective way of creating these animations. The solution was to rely on a motion comics style, with a simple and realistic artwork that could be easily adjusted as the project matures and the scripts were changed along the process. As for the animation, we let the bulk of the movement to the camera, while the characters and elements remained almost static.
